RM101:  Recruitment Marketing

RM101: Recruitment Marketing

Whether you are a recruitment marketing newbie or a seasoned pro looking for a refresh, this course is for you. We’ll define modern recruitment marketing, share best practices and ...

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Whether you are a recruitment marketing newbie or a seasoned pro looking for a refresh, this course is for you. We’ll define modern recruitment marketing, share best practices and discuss how consumer marketing can be applied to recruitment, as well as dive into the recruitment marketing funnel and how to drive real conversion with talent at the right time. You'll walk away with real world examples and practical things that you can share with your team. Plus get a sneak peek into the rest of the Transform curriculum.

Curriculum Details

  • Getting Started
  • Course Overview
  • Getting Started
  • Evaluate
  • Are you Already Doing Recruitment Marketing?
  • Bringing the Employer Brand to Life
  • Bringing the Employer Brand to Life
  • Best Practices
  • Brand-Led
  • Relationship-Based
  • Data-Driven
  • Candidate - Brand Interaction
  • How do Candidates Interact with Your Brand?
  • Takeaways
  • Test Your Knowledge
  • Activities & Resources
  • Up Next: RM102

Also Explore

Whether you are a recruitment marketing newbie or a seasoned pro looking for a refresh, this course is for you. We’ll define modern recruitment marketing, share best practices and discuss how consumer marketing can be applied to recruitment, as well as dive into the recruitment marketing funnel and how to drive real conversion with talent at the right time. You'll walk away with real world examples and practical things that you can share with your team. Plus get a sneak peek into the rest of the Transform curriculum.

Curriculum Details

  • Getting Started
  • Course Overview
  • Getting Started
  • Evaluate
  • Are you Already Doing Recruitment Marketing?
  • Bringing the Employer Brand to Life
  • Bringing the Employer Brand to Life
  • Best Practices
  • Brand-Led
  • Relationship-Based
  • Data-Driven
  • Candidate - Brand Interaction
  • How do Candidates Interact with Your Brand?
  • Takeaways
  • Test Your Knowledge
  • Activities & Resources
  • Up Next: RM102